An Uku white-label alternative with a branded HelloBooks ledger

According to Uku’s pricing page, firms can apply their logo and colors and use a custom domain. Charges are per team member, which is predictable for a firm with a stable team and scales up as more people join. Custom domain support today is a real advantage for firms that care about the address clients see.

Uku is designed around running an accounting practice: client management, recurring work and collaboration with clients. Firms should judge it on how well it organizes that work, and many will find it a good match for how they operate day to day.

HelloBooks charges the firm one flat monthly license with unlimited staff, rather than per team member. What carries your brand is the bookkeeping product: app name, logo, colors, sign-in page and document templates, wrapped around AI categorization, bank reconciliation, invoicing, bills and reports.

Web addresses begin on a hellobooks.ai subdomain. Your own domain, and email that appears to come from your firm, are planned for full launch and not yet in place. A firm console lists every client and its close status, giving partners and managers a quick view of the whole book of work.

A small team with many clients may prefer a flat license; a larger team with few clients may find per-member pricing reasonable. It helps to model your own firm both ways rather than assuming one structure always wins, and to project a year or two of growth.

In HelloBooks, the variable cost follows clients, because each client company stays on a published plan that your firm buys at a discount. You invoice clients yourself, keep ownership of the data and can export it. Founding firms are currently being accepted.

One flat license covers your brand, unlimited staff and the firm console. Your clients stay on published HelloBooks plans, and your firm gets 20% off each one. Founding firms go live first on a firm subdomain; your own domain and email from your domain follow at full launch.