Part of the Meru Fin Tech Suite
CRM integrated with accounting — close the deal, raise the invoice.
HelloGrowth is the AI sales CRM from Meru Fin Tech. Built-in dialer, WhatsApp and email sequences, and a one-click path from a won deal to a HelloBooks invoice — same login, no copy-paste between apps.
- AI lead scoring
- Built-in dialer with call recording
- WhatsApp Business API
- One Meru Fin Tech login
- Won deal → HelloBooks invoice in one click
The CRM your books actually talk to.
Three things HelloBooks doesn't do alone, and HelloGrowth does without forcing you onto a HubSpot- or Zoho-priced contract.
AI CRM for small businesses
AI lead scoring & pipelines
Leads scored by intent and engagement, surfaced on a clean Kanban pipeline. Stop guessing which deals to chase first.
Sales CRM with built-in dialer
Dialer with recording & AI summaries
Click-to-call from any contact, recording saved to the deal timeline, AI-generated call summary written back as a note. No third-party dialer bill.
WhatsApp CRM India
WhatsApp & email sequences
Drip campaigns over WhatsApp Business API and email, with template management, reply tracking and auto-pause when a deal moves stage.
Works with HelloBooks
Won deal → HelloBooks invoice in one click.
The single thing no other CRM in this price band does: the moment a deal is moved to Won in HelloGrowth, the contact, deal value and line items map straight to a HelloBooks invoice draft. Review, send, done. Your CRM and your books finally agree on what closed and when.
One Meru Fin Tech login
The same email and password that runs your books runs your sales pipeline. No second user database to manage.
Invoice from CRM deal won
Move a deal to Won, click "Create invoice" — HelloBooks opens with the contact, line items and value pre-filled. No re-entry, no missed sales.
Customer master stays in sync
A new contact in HelloGrowth becomes a HelloBooks customer record on first invoice. Edit in either place; both stay current.
Priced to undercut every alternative.
HelloGrowth Pro, India launch promo:
5,000 contacts, 1,500 AI credits/month. Zoho CRM Standard ₹1,560/user/month — for the same 5-user team that's ₹999 vs ~₹7,800/month, ~87% less. HubSpot Sales Pro ~₹7,500/seat/month — same 5 users, ~₹37,500/month, ~97% less. A permanent Free Plan (100 contacts, 1 user) is also available.
From teams running both
“We were paying for HubSpot Pro and a separate dialer just to keep our pipeline in shape. Switched to HelloGrowth, kept HelloBooks for invoicing, and the won-deal-to-invoice handoff stopped being a Friday cleanup task.”
— Founder, B2B services firm, Bengaluru
Frequently asked
Does HelloBooks include a CRM?
Sales runs in HelloGrowth CRM — the Meru Fin Tech sibling product. HelloGrowth handles leads, pipelines, dialer and sequences; when a deal is won it creates a HelloBooks invoice in one click. One login, two apps.
Can I send a HelloBooks invoice from a closed CRM deal?
Yes. When a deal is moved to "Won" in HelloGrowth, the deal value, contact and line items map to a HelloBooks invoice draft. Review, send, done — no copy-paste between systems.
How is HelloGrowth CRM cheaper than HubSpot?
HelloGrowth Pro is ₹999/month for 5 users (India launch promo, list ₹2,499). HubSpot Sales Pro is roughly ₹7,500 per seat per month. For a 5-user team that is ₹999 vs ~₹37,500/month — same pipeline, dialer and email automation, ~95% less.
How is HelloGrowth CRM cheaper than Zoho CRM?
HelloGrowth Pro is ₹999/month for 5 users including 1,500 AI credits. Zoho CRM Standard runs ₹1,560/user/month. For a 5-user team that is ₹999 vs ~₹7,800/month — and the won-deal-to-HelloBooks invoice flow is built-in, not a paid add-on.
Does HelloGrowth dialer record calls?
Yes. The built-in dialer logs every call against the deal, records audio for review, and surfaces AI summaries on the contact timeline. No third-party dialer subscription required.
Does HelloGrowth work with WhatsApp?
Yes. WhatsApp sequences and 1:1 messages run from HelloGrowth on supported WhatsApp Business API tiers, with template management and reply tracking on the deal timeline.
One login. Books, sales, and time on the same account.
Start free on HelloGrowth, keep your HelloBooks data where it is, and let the won-deal handoff happen automatically. Three apps, one Meru Fin Tech login.