Custom domain accounting software for your firm, explained plainly

As soon as onboarding finishes, your practice has a working address on a hellobooks.ai subdomain. Clients who visit it land on a sign-in page with your logo, app name and colors. Everything they do after signing in is presented under your brand, so the subdomain is the only place where the platform name appears.

For most firms this is enough to start. You can put the address in welcome emails, link it from your website, and add it to your engagement letter. Because it is stable, you do not need to rush clients through a migration later just to keep things working. Staff sign in at the same address, so the whole practice builds its habits around one link. Bookmarks, saved passwords and welcome packs all point at the subdomain and keep working while you wait.

At full launch, firms will be able to run the software on their own domain, so the address bar shows your practice rather than a subdomain. Email sent from the software will also be able to come from your firm’s domain at that point. Neither feature is available yet, and we will not suggest otherwise in onboarding.

If owning the full address matters to your brand, the sensible plan is to launch on the subdomain now and switch when full launch arrives. Your branding, templates and client setup carry across, so the change is about the address, not about redoing your configuration.

Clients rarely care about the domain itself; they care that the link works and the page looks like your firm. A short line in your welcome message explaining where to sign in covers most questions. When your own domain becomes available, a second note tells them the updated address to bookmark.

Keep the explanation simple and consistent across your team. Staff who answer the phone should know the current sign-in address and that a firm-domain address is planned. That way a client never hears two different stories about where their books live. A one-page internal note, kept with your onboarding checklist, is usually enough to keep receptionists, bookkeepers and partners saying the same thing when a client calls.

One flat license covers your brand, unlimited staff and the firm console. Your clients stay on published HelloBooks plans, and your firm gets 20% off each one. Founding firms go live first on a firm subdomain; your own domain and email from your domain follow at full launch.