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Accounting Software Under Your Accountant's Brand | HelloBooks Your UAE accounting firm can offer HelloBooks under its own name, logo and colours, with AI bookkeeping for clients and one console for every close.

Use case · Accounting firms

Accounting software under your accountant's brand, for UAE firms

A Dubai or Abu Dhabi accounting firm that looks after 80 SMEs often has 80 different setups: some clients on spreadsheets, some on various cloud tools, some sending paper. With the HelloBooks White-Label License, the firm gives every client the same AI bookkeeping software under the firm's own name, logo and colours. Clients see their accountant's brand; the firm sees every client's close status in one console.

Free Plan with invoices within 200 transactions, bills & quotes — no credit card.

How the HelloBooks AI agent handles it

You ask in plain English, the AI does the bookkeeping work, and you or your accountant approve the result.

  • You ask: “Which clients have not uploaded October bank statements, and whose VAT returns are due this month?”
  • The AI agent: The AI checks each client file in the firm console, lists clients with missing statements or unreviewed transactions, and shows which have VAT 201 drafts ready for review before the filing deadline.
  • You review: The firm's staff chase the missing items, review each client's draft return, and file on EmaraTax with the client's approval.

What clients see

Clients sign in on a page carrying the firm's branding, and invoices and documents they send use the firm's templates. The software runs on a hellobooks.ai subdomain first; a firm's own domain and email sent from the firm's own domain arrive at full launch.

  • Firm name, logo and colours throughout
  • Branded sign-in page and document templates
  • Unlimited firm staff users
  • Firm console showing every client's close status

White label or Partner Program?

Not every firm needs its own brand. The Partner Program gives accountants a wholesale discount on client plans, with HelloBooks branding. The White-Label License suits firms that want the software to feel like part of their own service, and that plan to put most clients on it.

Either way, the firm can standardise the chart of accounts, invoice layouts, AI categorisation rules and reports across clients. Those customisations are agreed on a call booked through /book-a-demo, or by email to hello@hellobooks.ai.

Worked example: a firm with 60 VAT-registered clients

Before: staff spend the first ten days of each quarter collecting files. After moving 60 clients to the firm-branded software, each client uploads statements and snaps receipts during the quarter. The AI codes and matches most entries, so on the first day after quarter end the console shows 44 clients with draft VAT 201 figures ready for review.

Staff focus on the 16 with issues: missing statements, unusual reverse-charge entries, or an unregistered supplier charging VAT. The firm's partners review exceptions instead of data entry. HelloBooks prepares the figures; the firm, as tax agent where appointed, files with client approval.

FAQ

Frequently asked questions

Can the software use our firm's own web address?
It starts on a hellobooks.ai subdomain. Your firm's own domain and branded email from that domain arrive at full launch.
Do clients know HelloBooks is behind it?
The client-facing experience carries your firm's branding. Legal terms and data handling are explained in the licence agreement.
How many staff can the firm add?
The White-Label License includes unlimited firm staff users.
Can we set our own chart of accounts for all clients?
Yes. Firms can standardise the chart of accounts, invoice layouts, AI rules and reports. Book a call to agree the setup.

Sources

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