Mobile App Accounting — App Store Commission & Subscription Revenue | HelloBooks Accounting software for mobile app developers — DAU/MAU and ARPU tracked automatically, Apple/Google commission reconciliation across standard and reduced-rate tiers, and subscription revenue recognized separately from in-app purchases.
HelloBooks.ai is accounting software for mobile app developers and studios that earn through the App Store and Play Store — not a generic ledger asked to make sense of platform payouts after the fact. App revenue has its own scorecard: DAU, MAU, the DAU/MAU stickiness ratio and ARPU are what a founder or finance lead actually watches day to day, not just a monthly top-line number. HelloBooks builds that scorecard into the books directly, and keeps subscription revenue, in-app purchase revenue and ad revenue as separate lines instead of one blended 'app revenue' figure, split by platform so iOS and Android performance are never guessed at.
Commission handling is where a generic accounting tool falls apart for app businesses. Apple and Google both take a cut — 30% standard, or a reduced 15% for developers who qualify for Apple's Small Business Program or Google's equivalent service-fee tier — and neither store pays out gross. HelloBooks tracks gross revenue, the applicable commission rate and net payout per store, reconciling every settlement against what actually clears your bank account, so blended commission rate and store-level revenue mix are always visible instead of buried in a monthly payout PDF.
Revenue recognition gets the same rigor. A subscription is booked as deferred revenue the moment it's purchased and recognized ratably over the billing term, while a one-time in-app purchase is typically recognized at the point of sale — unless it carries an ongoing obligation, like a consumable balance, that calls for deferral instead. Treat every subscription like a one-time sale and a big annual-plan signup cohort overstates that month's revenue by the full contract value. HelloBooks lets you configure the right recognition rule per product type, and every refund or chargeback reduces recognized revenue directly rather than being netted away. That's accounting software built around how app revenue is actually earned, not a repurposed retail ledger.
Mobile app development accounting software for App Store commission, subscription revenue and in-app purchases
Mobile App BookkeepingBuilt for how app revenue actually works.
See DAU/MAU and ARPU alongside subscription and in-app purchase revenue, split by platform — with every Apple and Google commission reconciled against what actually lands in your account.
- Revenue-derived KPIs like ARPU calculated automatically; DAU/MAU shown alongside them for the full picture.
- Subscription, in-app purchase and ad revenue tracked as separate lines, split by iOS and Android.
- App Store and Play Store commission — including reduced-rate tiers — reconciled to net payout.
Live-style mockup · DAU/MAU, ARPU & revenue mix
Know what Apple and Google actually pay you.
Standard 30%, reduced 15% for qualifying small businesses, or a mix of both across your catalog — HelloBooks tracks the applicable rate per store and reconciles every payout against the gross revenue that generated it.
- Revenue and commission tracked per store and per commission tier, not blended into one number.
- Payout register: gross revenue vs commission vs net, per settlement cycle.
- App Store Receivable tracked as a real asset between when revenue is earned and when it's paid out.
Two revenue types, two recognition rules.
A subscription is booked as deferred revenue on purchase and recognized ratably over the term. An in-app purchase is recognized immediately, at the point of sale. Getting this wrong overstates revenue the month a big annual-plan cohort signs up — HelloBooks applies the right rule automatically, and every refund or chargeback reduces recognized revenue directly instead of being netted away silently.
- Deferred subscription revenue tracked as a liability until each billing period is earned.
- Subscription cohorts: started vs. still-active, with MRR contribution per cohort.
- Refunds and chargebacks logged against the original revenue line, with a reason code.
Mobile App Development — Frequently Asked Questions
Answers to how HelloBooks fits into your app's revenue stack.
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