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Comparison · Last updated 2026-05-09

HelloBooks vs Reckon: AI-first cloud bookkeeping vs Australia's veteran accounting suite

Reckon offers a long-standing AU/NZ accounting product line including Reckon One (cloud) and Reckon Accounts (desktop), plus Reckon Payroll with STP support — popular with smaller AU businesses and bookkeepers.

HelloBooks is an AI-native cloud accounting platform with every feature on every plan, two-way QuickBooks Online sync, and pricing from $4.99/month — but its AU compliance scope is still expanding.

For an AU business that needs STP Phase 2 and BAS lodgment today, Reckon (or Reckon Payroll) is a solid established choice. For a business prioritising AI automation and a free starting tier, HelloBooks is worth a parallel pilot.

Side-by-side feature comparison

Where a value is shown as “—”, the feature was not verified at review time. See Reckon's site for the latest specifics.

FeatureHelloBooksReckon
Starting priceFree plan + paid from $4.99/mo (USD)Paid only — Reckon One modular tiers (AUD; see reckon.com)
Country supportUS, UK, India primary; AU / NZ / SG / UAE in product roadmapAustralia and New Zealand focus
STP Phase 2 (AU)Roadmap — verify current support with salesSTP Phase 2 via Reckon Payroll
BAS (AU)BAS-friendly GST coding; lodgment workflow on roadmapBAS preparation built in
GST e-invoicing (India)IRN + QR generation via Fynamics GSP integration— (not an India product)
HMRC MTD (UK)Regulatory alignment with HMRC MTD — verify scope with sales— (not a UK product)
Bank feeds11,000+ US banks via Plaid; direct feeds elsewhereAU/NZ bank feeds via direct connections
PayrollPayroll module — country availability variesReckon Payroll standalone or bundled — STP-enabled
Time trackingHelloTime add-on for time tracking and attendanceLimited native time tracking; commonly paired with third-party apps
Multi-currencyIncluded on all plans with auto FX gain/lossLimited — verify on current plan page
IntegrationsPlaid, QuickBooks Online (two-way sync), Stripe, Shopify (in build)Reckon ecosystem; AU/NZ-skewed
Reporting depthAI dashboards, cash-flow forecasting, custom report builderStandard accounting reports; deeper in Reckon Accounts (desktop)
AI featuresAI categorization, OCR, anomaly detection, conversational AILimited — primarily rules-based
Free planYes — free forever, 500 AI credits/monthNo — trial only

When to choose HelloBooks

  • You want AI-driven categorization rather than manual rules.
  • You operate cross-border (US, UK, India) and want one ledger.
  • You want a free tier and modern Plaid bank feeds.
  • You're a modern accounting firm wanting to standardize on a cloud-first AI platform.

When to choose Reckon

  • You're an AU business that needs STP Phase 2 lodgment in the next reporting period.
  • Your bookkeeper or BAS agent already runs Reckon for your business.
  • You prefer a desktop product (Reckon Accounts) over a pure cloud product.
  • You need a low-cost AU-focused payroll product (Reckon Payroll standalone).

Frequently asked questions

Is HelloBooks cheaper than Reckon?

Likely, depending on Reckon One module bundles. HelloBooks has a free plan and paid plans from $4.99/month USD with all features included. Reckon One is paid only and modularly priced in AUD — see reckon.com for current bundles.

Does HelloBooks support STP Phase 2 lodgment?

STP Phase 2 reporting is on the HelloBooks roadmap. Reckon Payroll has STP Phase 2 support today. If you must lodge in the next pay run, Reckon (or another AU-mature platform) is the safer choice.

Can I migrate from Reckon to HelloBooks?

Yes, via CSV. Reckon One supports exports of your chart of accounts, contacts, items, invoices, and bills, all of which HelloBooks can import. Plan a clean cutover, ideally at end of financial year for the simplest reconciliation.

Which is better for a small AU business with simple needs?

For a sole trader or micro business that just needs basic bookkeeping, GST, and STP-compatible payroll today, Reckon One is a low-friction AU-native pick. HelloBooks is the better long-term choice once AU compliance scope is confirmed and you want AI to handle the bookkeeping.

Does HelloBooks have AI features Reckon lacks?

Yes. HelloBooks ships AI categorization, OCR-driven document capture, anomaly detection, and a conversational AI for your books. Reckon's automation is mostly rule-based today.

Will my Reckon-trained bookkeeper be able to use HelloBooks?

Yes. HelloBooks runs a conventional double-entry ledger with familiar accounting primitives — your bookkeeper will recognise the chart of accounts, journals, and reports. The AI features are additive, not a re-train.

Does HelloBooks integrate with QuickBooks Online?

Yes — built-in two-way sync. This is helpful if your firm runs both QBO and Reckon clients today and wants a unified working environment.

Is Reckon better for a desktop / on-premise setup?

If you specifically need desktop accounting software for offline work or local data control, Reckon Accounts (desktop) is purpose-built for that. HelloBooks is cloud-only.

Migrating from Reckon?

HelloBooks supports CSV import for chart of accounts, customers, vendors, items, invoices, and bills. For QuickBooks Online, we offer a built-in two-way sync. For other platforms, our migration team can assist with a structured cutover.