Accounting Alternatives for Marketplace Sellers

Bookkeepings for online handmade sellers in easy way

Operating a shop on an online handmade marketplace is about juggling creativity, customer service and the bottom line. Many sellers find accounting to be a whole other business indeed. This book is a guide to selecting and using an accounting alternative that suits the craft and specialty seller’s situation, with practical workflows for use in recording sales, tracking inventory and supplies expenses (and making adjustments), and producing summary tax reports.

Why is marketplace accounting an alternative?

Smaller sellers often find that a simplified, more focused approach to bookkeeping not only minimizes the chances of making mistakes but also conserves time. A marketplace accounting solution, then, puts the individual transactions independent sellers perform most (sales, marketplace fees, shipping costs, discounts and refunds) front and centre along with material costs for any products. Rather than pushing a seller into cumbersome software packed with unnecessary bells and whistles, one solution simplifies data entry, categorization and reporting so you can do what you should be doing: making products and marketing them.

Core features to look for

In determining alternatives, consider these basics:


  • Easy data import for sales and fees: You want a system that allows you to upload — via CSVs or direct bank feeds — your sales and the fees related to them so they can easily be matched up.
  • Inventory/Expenses monitoring: You must monitor the stock of raw materials and finished products, as well as cost of goods sold in order to get true profit.
  • Straightforward chart of accounts: A simple architecture for income, cost of goods sold (COGS), and common expense categories means faster monthly reconciliation.
  • Sales tax reports - grouping of taxable and non-taxable sales gives a Daily summary for period end processing.

  • Reporting: At a minimum, you need profit & loss, cash flow and inventory valuation reports in order to make an informed decision.
  • Automation: Rules on the bank transactions auto categorising common entries cut down this manual work.

Organizing a reasonable bookkeeping process

As is the case for any platform you select, a transparent workflow is just as important. Here’s a recommended monthly routine:

  • Import transactions and match: Import sales, fees, and bank transactions. Customers match deposits to sales batches and record the marketplace fees as a separate transaction.
  • Add sales, charges under categories: Add product income, shipping income, marketplace fees, payment processing fees and refund. Reliable categorization is vital to ensure the correct reports.
  • Track the flow of inventory: Add entries for raw materials purchased and transferred to finished goods. As your products are sold, you record cost of goods sold using one of your selected inventory valuation methods.
  • Reconcile bank and payment accounts: Make sure your deposits and payouts are in line with your bank statements. Reconcile payment processing accounts, should the funds be kept in a different account.
  • Run and view reports: Produce a profit and loss, a sales tax summary, an inventory valuation report. Contrast the current month with other periods to identify trends.
  • Reserve taxes: A portion of profit and sales tax summaries should be set aside for income obligations and sales taxes.

Best practices for inventory and expense tracking

Perform simple item-level tracking on best-sellers and a grouped approach for items that sell slower.

Record costs of material at purchase and change the finished goods value as it utilizes them in production.

Tag costs by product line or collection to track profitability by category.

Separate personal and business expenses in order to avoid confusion during reconciliation.

When to simplify, when to scale up

For the very smallest sellers, a lean bookkeeping approach that rests on CSV imports, a simple ledger and manual inventory tracking can be adequate. As you increase in revenue, you’ll want solutions that provide more automation, the ability to handle multi-currencies, and advanced inventory features. The trick is to weigh cost against benefit: increased complexity should aim squarely at a pain point such as multichannel sales or taxable nexus in multiple locations.

Automation and time-saving tips

Apply import templates to CSV uplaods for standardized data and less human error.

Define rules for categorizing common transactions like supplies, shipping, and subscriptions.

Batch process tracking weekly rather than daily to limit context switches.

Establish alerts for negative inventory levels, or big surprise refunds so you can catch problems quickly.

Preparing for tax time

Good bookkeeping will help make tax time easy. Maintain clean records of:

Total Sales and marketplace fees by period.

Cost of goods sold calculation along with material purchases documentation.

Sales tax collected and distributed by location.

Business expenses that don't always land in the same bucket.

A monthly close checklist and an annual backup of your books will avoid a lot of last-minute scrambling, and help work with others, such as a tax preparer or accountant.

What to avoid and its pitfalls

The intermingling of personal and business accounts: Separate bank and payment accounts, and resist the temptation to record personal expenses in your business income ledgers.

“Leave refunds and chargebacks out of it: Likewise, these can corrupt income numbers if they are not properly recorded and reconciled to original sales.

Overthinking the chart of accounts: Too many categories make you want to throw up your hands with inconsistent categorization, something that’s worse than a bite-size helpful chart of dense but potentially useful numbers starting out (you can always add to it).

Ignoring inventory valuation: It can be difficult to make sense of profit margins without knowing the cost of goods sold.

When to bring in outside help

When reconciling takes longer than producing or selling merchandise, or if sales tax, payroll or inventory complications mount (with multiple states), it’s time to talk with a bookkeeper or accountant. An outsourced resource can establish your chart of accounts, build out automation rules or standardization, and execute a clean close on a monthly basis so that you can focus on your growth engine.

Ultimate checklist for finding an alternative accountancy

Does it allow easy imports of sales and fee data?

Does it provide inventory and expense management designed for handmade products?

Are reports easy to read and pertinent for tax filings and business decisions?

Are payments processed automatically for easy categorization and bank reconciliation?

Can it grow with the business?

Conclusion

Commonplace charging solution: A market oriented accounting solution can make the transition from a non usable “monthly thing we have to do” into something that’s usable and informative. By placing a focus on quick imports, easy charts of accounts, inventory and expense tracking and tax-ready reports, sellers can spend less time on administration and more time making. Begin with a clean workflow, keep good records and graduate to tools and support as your business expands. With properly utilized methods, accounting ceases to hinder the creative process and instead becomes a tool of growth.

Frequently Asked Questions

Choose a solution that supports easy sales and fee import, inventory and expense tracking, simple reporting for taxes, and automation for routine categorization.

Yes—if it provides accurate sales summaries, cost of goods sold calculations, and categorized expenses, a simplified system can produce the reports needed for tax filings.

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