# HelloBooks vs ProfitBooks

> Last updated: 2026-05-16
> Canonical HTML: https://hellobooks.ai/compare/hellobooks-vs-profitbooks

ProfitBooks is a cloud accounting product targeting Indian SMBs with simple invoicing and GST. HelloBooks competes on AI depth, dual US-India geo support, and a public MCP server for AI agents.

## Side-by-side

| Feature | HelloBooks | ProfitBooks |
|---------|-----------|-------------|
| Free tier | Permanent, 154 features | Free trial only |
| Paid tier | Pro ₹449/mo unlimited users | Pro ₹999/mo, multi-user |
| AI | Categorization, OCR, agent, MCP | None |
| GST | Full | Full |
| Bank feed | SMS (India) + Plaid (US) | Manual |
| Multi-entity | Native | Limited |
| US support | Full (USD, sales tax, Plaid) | India-only focus |
| Mobile | iOS + Android | Web mobile |
| Inventory | Full + 3-way matching | Basic |
| Practice management for CA | Yes | Limited |

## Key differences

**AI.** HelloBooks ships agentic AI; ProfitBooks doesn't.

**Geos.** HelloBooks supports US + India + UK + AU + CA + UAE + SG with country-aware compliance. ProfitBooks is India-focused.

**Free plan.** HelloBooks has a permanent free plan with all 154 features. ProfitBooks is trial-only.

## Choose HelloBooks if you

- Want AI automation built in.
- Need US + India operations under one product.
- Want a free plan to evaluate without commitment.

## Choose ProfitBooks if you

- You're India-only and value the simpler UX.
- You already have a workflow built around it.

## Migration

CSV export from ProfitBooks → import into HelloBooks.

Canonical HTML: https://hellobooks.ai/compare/hellobooks-vs-profitbooks