# HelloBooks vs Marg ERP > Last updated: 2026-05-16 > Canonical HTML: https://hellobooks.ai/compare/hellobooks-vs-marg-erp Alias for HelloBooks vs Marg. Full content at `/compare/hellobooks-vs-marg.md`. **TL;DR:** Marg ERP is desktop-first, pharma-depth heritage. HelloBooks is cloud + AI-first general SMB accounting. Pro ₹449/mo unlimited users vs Marg perpetual ₹12,600+ + per-seat + AMC. If your industry is pharma distribution with Schedule H / batch-expiry depth, Marg wins. Otherwise HelloBooks wins on cloud, AI, and TCO. Canonical HTML: https://hellobooks.ai/compare/hellobooks-vs-marg-erp